1Massage Store Blog

Marketing Strategies for National Relaxation Day

August 15th is National Relaxation Day; a day when everyone is reminded to slow down and smell the roses. In our fast-paced society, it’s tough to find time to relax and unwind. With people always

Spa

Spa Simplu Towel Warmer will help your clients to relax.

plugged into their devices, even during their down-time, having a day to remember to unwind is a great way to get them back on track. Use this unique opportunity to show people the incredibly important relaxation benefits that massage offers. Here are some marketing strategies to help you make the most of National Relaxation Day.

Advertise on Social Media: Use your free social media platforms to alert your followers to the upcoming relaxation day event. Ask them how they plan to relax on August 15th to encourage participation in your online conversation. Post blogs and other helpful features on the benefits of massage and other relaxation techniques like exercise, yoga, meditation and walks in the park.

Traditional Advertising Methods: Take out an advert in a magazine, local newspaper or on a local radio station. Brochures and flyers in your neighborhood are also great ways to advertise your services. If you have a mobile massage practice, get lawn signs which you can place outside when you are giving your clients a massage. You can also get a lot of free advertising by placing an advert or signage on your vehicle.

Special offers: Offer your clients a discount for massages on National Relaxation Day and consider giving a discount or free massage to clients who refer a friend or family member. Referrals from your existing clients is one of the best ways to grow your business.

Community Outreach: Feel like spreading the love on National Relaxation Day? Why not offer free massages or go to a local old age home or hospital to give massages to people who need to relax.

Mist by Spa Simplu Towel Warmer

The Mist by Spa Simplu is the most convenient way to get warm, moist towels. This towel warmer takes all of the mess out of preparing for your client or event. No more rinsing and ringing towels, simply roll the included dry towels and place them in the individual holders. Towels take just 15-20 minutes to warm and the temperature will stay steady for up to two hours. The towel holder is machine washable and holds 9 towels.

Available as a kit with 6 towels and tongs or Mist unit only

Features:

  • Kit Includes 6 Wrap Towels, Tongs, and Warmer Unit
  • Unit only includes the Mist unit and towel holder (no towels)
  • 9 Towel Capacity
  • Auto Shut Off Digital Controls
  • Dimensions: 11″ x 11″ x 10″
  • PA Free / Dishwasher Safe
  • 1 Year Warranty

 

Seven Ways to Improve your Massage Therapy Practice

The very fact that you are reading this post means that you are a therapist who is committed to your clients. In our books, that already makes you a great massage therapist! Like any career, you want to

OneTouch Massage Tool will save your thumbs!

OneTouch Massage Tool will save your thumbs!

keep learning and growing in order to feel fulfilled and to give your clients the best possible experience. Here are a few easy tips on how to improve your massage therapy practice.

Communication

Having a meaningful connection with your clients is a great way for you to get work satisfaction and for them to feel relaxed and comfortable. The important thing to remember is that this is their time. If they ask questions, answer them as fully as possible but don’t be tempted to talk too much. If the client wants to talk, let them, but most clients find that small talk detracts from the relaxation they experience in a silent massage. Try always to listen more than you talk.

Client-focused approach

The central tenant of successful massage therapy is to focus on your client’s needs. You are there to help them which enables them to lead a healthier happier life and makes your job rewarding. To accomplish this, leave your own problems at the door. Ensure that you have centered yourself and that your clients have your undivided attention so that you are receptive to the needs of your clients.

Take care of yourself

Don’t overbook yourself; you must be able to give 100% to each and every massage. If you are feeling overworked or bored, take a break and book fewer sessions. Ensure that you are always comfortable and that your massage table is set up so that you are not stretching or straining. Injuries or discomfort will mean you aren’t enjoying the massage or that you aren’t giving your best.

Try something new

Always strive to learn new technique and ways of doing things. Study massage techniques from around the world. This will add to your body of knowledge so that you can find the best techniques for each client. Varying your technique will also help you to keep your practice interesting to you and to your clients.

OneTouch Massage T-Bar Tool
Save your thumbs with the OneTouch T-Bar Tool. Professional massage tools prevent overuse injuries by applying deeper, more effective pressure with less effort. This T-Bar Massage Tool stimulates trigger points for neuromuscular therapy and reduces strain on your fingers. The large rubber tip allows you to easily isolate and apply sustained pressure to the body’s trigger points, along the spine, or in bony areas of the body.

Features:

  • - Wooden T-Bar Design
  • - 1″ Rubber Tip
  • - Saves your hands from injury and fatigue

 

Creating a Reiki Practice at Home

Whether you are strictly a reiki practitioner or whether you use reiki to augment your massage practice, setting up a home practice is a relatively easy thing to do. The first thing is to create an

Take your massage practice on a road trip with the Eclipse Portable Table from OneTouch Masssage

Take your massage practice on a road trip with the Eclipse Portable Table from OneTouch Masssage

atmosphere of comfort and professionalism while ensuring that the environment is safe and healthy for you and your clients.

Massage table

It’s always worth your while to invest in a good quality massage table so that your clients are comfortable and safe and you get many years of service out of your investment. Make sure that the massage table you select is adjustable to suit your requirements and that it has end panels to ensure reiki access. Because you are holding your hands above your client’s body, you want to reach as little as possible to minimize back strain. This means you have to don’t want a table that is too wide so you won’t be reaching forward all the time. Test out prospective tables to see which one is most comfortable for you. You can compare tables to see which ones has all the features you need with this handy OneTouch Massage comparison table.

Professional Atmosphere

Creating a professional atmosphere will make your clients feel confident and comfortable. Start by having a room that is dedicated to your reiki or massage practice. Have a chair in a waiting area or in your reiki room where clients can comfortably sit to fill out forms. Always ensure that you have client information and indemnity forms that you keep on file. Having a signed indemnity form is essential for your insurance company.

Aromatherapy and Music

Both of these can enhance your reiki practice, but be sure to ask your clients what they prefer. Having an aroma you don’t like or music that irritates will impede your ability to do your job effectively.

Summer Sale: OneTouch Eclipse 

Eclipse Series Portable Massage Table Black

The OneTouch Eclipse Portable Massage Table is the most fully featured and economical massage table package available anywhere. This massage table is ideal for student therapists and home users alike. The Eclipse Model Massage Table is precision-crafted with premium hardwoods and features a full 2 inches of high-density luxury padding to ensure a more comfortable massage experience.

This massage table package includes a standard accessory kit with a forward arm rest shelf, an adjustable and removable face cradle, face cradle pad, and side arm extenders . We also include a convenient, zippered carry case at no extra charge

Features:

  • Portable Massage Table
  • Sustainable Hardwood Construction
  • 500 lb Weight Capacity
  • Face Cradle and Pad Included
  • Side Arm Extenders Included
  • 2 Inch Luxury Foam Padding
  • Adjustable Height from 24 to 37 Inches
  • 72″ Long x 28″ Wide (Table Only)
  • 36″ Long x 28″ Wide x 8″ Thick (Folded)
  • Premium Carry Handle
  • Table Case Included
  • 28 lb Base Table Weight (32 lb with Accessories)

 

Self-Care for Massage Therapists

As a massage therapist, you are well aware of the impact repetitive actions have on the body. Your clients often suffer from the consequences of sitting at a desk all day or from typing. Take some time to

The Earthlite Massage Cart will help to prevent injury and discomfort when you are on the road.

The Earthlite Massage Cart will help to prevent injury and discomfort when you are on the road.

consider how your repetitive movements are impacting your body. It’s crucial that you take care of yourself so that your posture, back and hands are not negatively affected by your massage practice. Here are some key ways to ensure that you don’t incur injury or discomfort.

Table Height

Ensure that your massage table isn’t too wide and that it is adjusted to the perfect height so that you can massage your patients without stretching. When you have to reach across the table, you are placing unnecessary strain on your back.

Adjustable Massage Chair

If standing for long hours every day or lugging your massage table from one client to the next is taking its toll, consider investing in an adjustable massage chair. Earthlite Pneumatic Massage Stool with Backrest is the perfect option for added lower back support and to help you enjoy your work.

Massage Tools

Save your thumbs with this great massage T-bar tool which is especially effective for deep tissue massage. You can apply deeper, more effective pressure with less effort so that your clients benefit from deep tissue massage without causing you discomfort.

Earthlite Massage Table Cart

If you are taking your massage practice on the road, you may need to invest in a massage table cart. It maneuvers easily, allowing you to roll your table rather than carrying it, so that you arrive refreshed and ready to go.

Durable steel tube construction with a chrome finish will not chip or peel under heavy use like paint. It has 6″ heavy duty wheels and stair glides to protect your table on stairs. Comes with a bungee cord to attach a bolster to the cart.

Features:

  • Durable steel tube construction for long life
  • Chrome finish won’t chip or peel
  • Six inch heavy duty wheels
  • Stair glides for maneuvering stairs and curbs
  • Quick release strap fits all portable tables
  • Can be used with or without a carry case
  • Includes Bungee cord to attach a bolster
  • Comfortable padded handle
  • Folds compactly for storage
  • Arrives fully assembled
  • Weight: 9lbs

July Poll

Give your Mobile Massage Therapy Practice Wings

As a mobile massage therapist, you must take care of yourself and ensure that you are able to move your equipment safely from place to place. If your heavy table is straining your back or if your massage oil leaks, your life will be far more difficult (ans oily!) than it needs to be. There are a number of mobile massage accessories that are designed to make your life easier.

1. Massage Table Cart

Stronglite Massage CartDon’t risk injury and make your life easier by not lugging your massage table around. These handy Stronglite Massage Table Carts will take the work out of your mobile massage therapy. These carts weight as little as 9lbs, but will hold 180lbs and they fold up for easy storage. When you need them, just squeeze the handle and the cart pops open. Secure your massage table with an adjustable strap and you’re ready for business.

 

 

2. Stronglite Prima Massage Table Package

StrongliteWhen you have a mobile massage clinic, you want to be able to move around and set up your massage table with minimum fuss. After all, you if you will be doing this several times a day, you want it to be as smooth and easy as possible. That is where the Stronlite Prima Massage Table takes the cake. This amazing table is made from aluminium so its super light, but the durable materials and sturdy construction ensure that it is also reliable and strong. The Prima is especially designed with the professional women in mind, it has all the features you can possibly want and only weighs 26 lbs. It comes with a carry case so you can take it everywhere with ease.

 

 

3. Bon Vital Hold All Product Holster

product_holsterWhen traveling to client’s homes, sports fields, locker rooms or offices, you want to be self-sufficient. There may not always be a handy table nearby where you can set your massage oil and you don’t want to be fumbling around on the ground. With a massage product holster, you can keep your massage oil at your side, ready for use at all times. The product holster is compact and folds for easy storage when it’s not in use.

Massage Table Maintenance Tips

Regular massage table maintenance will ensure the safe operation and longevity of your massage table.

If your massage table is a little wobbly, it may be time to do some routine maintenance. Taking proper cares of your massage table will ensure that it is safe for your clients and that it lasts longer. This is

Oakwood tables are hand-made to order from OneTouch

Oakwood tables are hand-made to order from OneTouch

especially true for portable massage tables because they undergo more rigorous wear and tear.

You should routinely check your table every three months (every one month for portable tables) to ensure that all screws are tight, that bolts are tight and that leg supports are in good working order.

Inspect cables for fraying or rusting. Check that the wood frame has no cracks and isn’t warping.

You should regularly check your height adjustments to ensure that you are working in your comfort zone.

Vinyl should be cleaned every day to ensure that your clients are in a clean, healthy environment. Use environmentally-friendly, hypo-allergenic cleaners to ensure that you aren’t exposing your clients to harmful chemicals. You can also use a 50/50 solution of vinegar and water to clean your vinyl.

Avoid alcohol-based cleaners as these can cause damage to the vinyl surface. If your massage table has an adjustable face cradle, always check that it is in a comfortable position for each client and that it is properly locked in place.

If you have a portable massage chair, always take the time to store it in the carry care during transportation. Once vinyl is ripped or scuffed, it is very difficult to repair.

Oakworks One Portable Massage Table Package
Multiple Colors Available

The Oakworks One is a premium quality portable massage table at a budget-conscious price point. This high quality massage table is the perfect table for students, or professionals on a budget. With many details and features of other Oakworks professional massage tables you can be that this table will be in service for years. The Oakworks one table is also perfect for the massage client looking to add a portable massage table to their home spa or gym.

The One portabl table is built in the USA from the highest quality globally sourced materials. Premium features include a  3″ multi-layer, high-quality padding, Earth friendly TerraTouch fabric deck, a Face Rest outlet on both ends of the table, and patented UniLock Closure System. An adjustable face rest platform with Aero-cel™facerest crescent, Essential carry case, and an arm hammock are included at no extra charge.

 

Massage Business Tips: How to get more Appointments

The real bread and butter for most massage therapy practices is return business. Building up a stable of loyal customers is a great way to make sure your appointment book is never empty. Most of your clients leave your massage practice so blissed out and relaxed that they may not schedule their next visit. Here’s how to ensure you have many happy returns.

Online bookings

Make booking an appointment super easy for your clients. Ensure that you have a booking function on your website that allows clients to book an appointment from anywhere at any time. When booking is made easy, they are more likely to schedule appointments regularly.

Add a link to your bookings page at the end of your email signature, to all your social media platforms, to your website home page and to your newsletters so that people can click straight through.

Tax rebates or insurance benefits

Ask your clients if they get tax rebates or if their massages are covered by their medical insurance plans so that they are aware that their sessions aren’t costing them full price. Some insurance packages also allow for a certain number of massages each year so it’s good to make customers aware of these benefits so that they can use them.

After-session reminders

When you have completed your massage, ask your clients if they would like to book a return visit. This is often the best way to ensure that your clients will be back. If the person has an injury or a problem

Massage blog

Massage Gel with All Natural and Organic Jojoba, Safflower, Grapeseed, Apricot, and Peach Kernel Oils

that needs attention, discuss a treatment plan so that they understand that one massage won’t solve the problem.

Keep in touch

Start a newsletter, or send postcards to clients who haven’t been in a while. People get caught up in their everyday lives and often just forget to take care of themselves. A gentle reminder is often all they need. You can also offer gift certificates for birthdays or discounts for special occasions.

Offer discounts to clients for referrals. This motivates them to share your information with friends and family members. Nothing is better for your massage business than a referral from a trusted source.

Keep up with your blog, newsletters and social media posts so that you are always sharing valuable content with existing clients and sourcing new ones.

Bon Vital Naturale Massage Oil

Bon Vital Naturale Massage Oil is uniquely formulated with a nut-free blend of Jojoba, Safflower, Grapeseed, Apricot, and Peach Kernel Oils. This perfectly balanced oil base is enriched with Sea Algae, Japanese Green Tea, and Hops Extracts.

Bon Vital’s Naturale product line is completely natural and organic, which makes it ideal for clients and therapists with sensitivities to chemicals and fragrances. This massage oil is paraben free and unscented.

With its light texture and lasting glide, this oil is perfect for Swedish massage and other modalities that require gliding strokes, as well as for all other types of massage. The nourishing oils of Bon Vital Massage Oil Naturale recondition and revitalize the skin. Bon Vital’s completely water soluble formula allows for easy cleanup and wipes cleanly off the skin.

Choosing the Right Size Massage Table

Massage tables come in different sizes and it’s vital that you pick the size that is comfortable for your clients and right for you. As a massage therapist, you must be cognizant of your body mechanics

Oakwood tables are hand-made to order from OneTouch

Oakwood tables are hand-made to order from OneTouch

because prolonged use of your massage table can cause injury or discomfort over time. While most tables come in a 28-inch width, you can get 30-inch massage tables too.

When considering the width of your table, opt for the wider table if you have many overweight clients or athletes who may be bigger. This will give them the added feeling of security and comfort. If you offer massage modalities that include moving arms and legs, then the wider table is also a better option.

Consider your body mechanics when selecting a table. Of course you should get a massage table with an adjustable height so you can maintain your posture and alignment. The same goes for massage table width; if you are on the shorter side, don’t select a wider table that will require you to stretch.

If you need to work with a narrower massage table, but have larger clients, opt for a table with side arm extensions. This will enable you to accommodate your body mechanics without compromising your client’s comfort.

Narrower tables also weigh less, so if you do house calls, be sure to factor that into your decisions.

Oakworks One Portable Massage Table Package

The Oakworks One is a premium quality portable massage table at a budget-conscious price point. This high quality massage table is the perfect table for students, or professionals on a budget. With many details and features of other Oakworks professional massage tables you can be that this table will be in service for years. The Oakworks one table is also perfect for the massage client looking to add a portable massage table to their home spa or gym.

The One portabl table is built in the USA from the highest quality globally sourced materials. Premium features include a  3″ multi-layer, high-quality padding, Earth friendly TerraTouch fabric deck, a Face Rest outlet on both ends of the table, and patented UniLock Closure System. An adjustable face rest platform with Aero-cel™facerest crescent, Essential carry case, and an arm hammock are included at no extra charge.

Features:

  • Built in the USA
  • CFC Free 3″ Multi-Layer Top
  • Earth Friendly Terra Touch Upholstry
  • Adjustable Face Rest and Cushion
  • Carry Case
  • Arm Hammock
  • Shiatsu Cables
  • Face rest holes at both ends of table
  • Dimensions: 30″ x 73″
  • Height range: 24″-34″
  • Weight 35 lbs

June Poll